Hey, my lovely subscribers! It’s your Onlyfans girl Rundalya here, and today I want to talk about a crucial topic that many models overlook: retention rate. 💖
A common mistake among models is focusing solely on the number of subscriptions while forgetting about their duration. It might seem like the goal is to attract more and more new people, and if you have a lot of subscriptions, everything must be going well. But what happens if half of those subscribers leave after just one month without purchasing anything?
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That’s why I want more girls to pay attention to a key metric that determines your long-term income: retention rate.
What is Retention Rate and Why is it Important?
Simply put, retention rate shows what percentage of subscribers stay with you after the first month. It’s an excellent metric to check monthly to understand how well your page retains subscribers. If people aren’t renewing their subscriptions, something is off — whether it’s with your content, pricing, or how you interact with them.
But there’s another important aspect to consider.
If you’re trying a new strategy (changing your subscription price, increasing the number of PPV posts, or testing a new style of communication in DMs), retention rate gives you direct feedback: are subscribers staying longer, or are they leaving faster?
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If you’re not tracking this metric, you won’t know what’s actually working and what isn’t.
Many models think that if they have 300 people on their “Rebill On” list, then all 300 will renew their subscriptions. But that’s not the case.
The actual number of renewals is always lower. Why?
- Some subscribers use prepaid cards, and the payment doesn’t go through.
- Some leave “Rebill On” for the bonuses but turn off the billing right before payment.
- Some signed up for a discount and didn’t see a reason to stay.
For example, if your retention rate is below 30%, it means you’re losing 70% of your subscribers each month. Instead of steadily earning from those who are already with you, you’re stuck in a never-ending cycle of searching for new people. 🫤
How to Check Your Retention Rate in 3 Minutes
1️⃣ Open OnlyFans → Fan Statistics → select the previous month.
2️⃣ Find the “Renewed” metric — this is the number of subscribers who renewed their subscriptions.
3️⃣ Divide this number by the number of subscribers you had at the beginning of the previous month.
So the formula looks like this:
(Number of subscribers who renewed ÷ Number of subscribers last month) × 100% = Your actual retention rate
If you’ve never calculated this number before, do it right now!
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Okay, You’ve Calculated It. What’s Next?
💌 High Retention = Stable Income Growth
💢 Low Retention = Constant Race for New Subscribers
My basic advice is to try to increase your retention rate in various ways.
If you can boost your retention by just 5% next month, it means your income will automatically start to grow every month.
Remember, it’s not just about getting new subscribers; it’s about keeping them engaged and happy. Focus on building relationships, providing quality content, and creating a community that makes them want to stick around.
Let’s keep thriving together, and don’t forget to check your retention rate! 💖
With love and creativity,
Rundalya
OnlyFans Model & Sexologist 🔗 linktr.ee/rundalya
Contacts:
Channel for Onlyfans models: https://t.me/alonedrops
My Onlyfans blog: https://rundalya.fun/blog/
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